There is nothing like having a great team of people to make a shoot come alive. I was blessed to work with this lovely team of people on the Gleaner Online’s newest advertising campaign.
On seeing the actual erected ad on display at Norman Manley International Airport one of my favourite quotes of all time came to mind which really reminds me of the team / rubble gang
Here’s to the crazy ones, The misfits, the rebels, the troublemakers, the round pegs in the square holes.. the ones who see things differently. They’re not fond of rules and they have no respect for the status quo. You can quote them, disagree with them, glorify and or vilify them. About the only thing you can’t do is ignore them. because they change things. they push the human race forward. While some may see them as crazy ones. Some see Genius. Because the people who are crazy enough to think they can change the world are the ones who do.
Model: Davina Laylor
Creative Directors: Jerome Reynolds and Terri-Karelle Reid
Lighting: Khanique McDaniel
Make-up: Jheanelle Walker
Photography: Gladstone Taylor
Graphic Designer: Zanrick Wisdom
Here are some other Behind the content and out takes from the shoot.